Here is the second installment. Stick with me.
Mark.

It seems to be some type of holding area. “Have a done something wrong?” I notice out of the corner of my eye, the liquid droplet is growing larger, eating away the walls. I slowly move back, concerned as to what is happening in front of me. Again, the pressure is building, more intense. No where left to stand on the floor, only a soft, billowing cloud of red liquid stands before me now. I kneel down feeling the energy, not hot or cold, just smooth. This is my exit. I slowly lay my head back, feeling baptized in what I’m about to do. Each hand lay flat out to the side. Arms stretched out, feeling calm, and then the liquid starts to move around me.
Present Day
My sleeping chamber lifts me up from behind. Water slowly pours out from my head to my toes letting gravity do its job. I reach my arms out in front of me, then above my head releasing my muscles from their slumber state. As the chamber clicks into place in a full upright position I began to look around and appreciate the perfect world I live in.
Looking to my left and right as far as the eye can see, are sheets of clear blue square chambers each resembling my own. Each chamber is outlined with steel grey casing. Each person calls this home. My name is Jurik. We live on a planet that has no wars, no disagreements and no higher power or religion. We only deal with absolutes, mathematics. We found that if nothing is left up to interpretation, (only theory and hypothesis) there is only right and wrong, no grey area. Early civilizations were left with this fate of constantly wondering what was out there. They longed to resolve the question, is there a greater force? We leave nothing to interpretation; we know exactly what is out there.

If you have ever built a computer or fix computers for a living, and tried using the installation CD that comes with your motherboard or graphics card, I’m sure you understand the seriousness of drivers. If you install the wrong ones, you’ll find out later that there are more question marks in the device manager afterward than when you started installing them. XP was fairly user friendly as far as drivers, but welcome to the new difficult world of Microsoft Vista (dah-dah-dah-daaah!!!).
Loading the wrong drivers in the initial set up can affect the performance of your computer, and you may find out down the road, that you are unable to install games, software, or other devices that you know should work. We found here, at Global Night, even if we went to the websites of the original manufactures of the motherboards and graphics cards, and downloaded their latest drivers (eliminating all of the question marks in the device manager) we would still have complications down the road. The best solution we’ve found was to always use the drivers from the original chipset or graphics manufacturers (example Nvidia or Ati). Also, don’t forget, if you are still having problems installing software, it might be a hardware issue. Not all hardware is compatible (even if you know it should be). I won’t say the name of the memory manufacturer, but we found that if all drivers were loaded correctly (and we installed all of the games or software that we wanted) if we switched out a different type of memory (different manufacturer) with the same specs (speed, latency, memory) they wouldn’t load.
To all builders or software support teams out there, be aware that computer shortcomings might not always be the fault of the user. There are times when drivers become even more important than the hardware.

It has been so interesting to me the questions I have received since I started doing interviews about Global Night. Of course, the main and obvious question is: Why should I switch over to water-cooled? What are the benefits?
I believe most of my readers understand the benefits to water-cooling (over-clocking CPU and GPU, quieter, and of course being on the cutting edge of technology) but the real reason I am writing this article is because I don’t believe people, in general, understand the importance of a good motherboard.
A motherboard is the foundation, the main (and sometimes the only) reason you decide to buy from a smaller computer company and not a Dell or Gateway. What people don’t seem to understand is that if you have a good motherboard today, you don’t have to keep buying new computers every year and a half, to stay up-to-date with the technology. Most people don’t understand that if you buy a computer with an up-to-date motherboard, the computer will last you at least 5 years (and I am talking keeping up-to-date with the “Gaming Market”, not just Microsoft Office products).
Let’s do an example. Let’s say your purchases one of my computers (the base model for $3,700). At the same time, your friend purchases a Dell computer for $3,700. Of course, at the time of purchase, yours will far exceed the Dell in performance (because we water-cool our systems), but most people say both will be obsolete within a year and a half. Good argument.
Here’s why that argument hold’s no water (pun intended.) Global Night computers are outfitted with either an EVGA 680i sli motherboard, or a Striker Extreme motherboard from Asus (again, all water-cooled.) The options you have for upgrade ability are endless, with either one of these motherboards, because these motherboards are retrofitted to accommodate changes in hardware beyond their time. Most people don’t understand that when these motherboards come out, they are implemented with enough technology to surpass today’s needs. My motherboards run ahead of the game. (Example: An EVGA 680i sli motherboard is compatible with a front side bus of 1333MGz. You cannot buy a retail CPU that uses a front side bus of that speed, in today’s market. But you will be able to one day, and my motherboard will be ready to handle the addition.)
A year and a half down the line, it will be time for your friend to buy a new Dell or Gateway computer. For sake of argument, they will spend another $3,700, because those computers were built with motherboards that were custom tailored to fit the components they ordered from Dell or Gateway at the time (years earlier.)
Your computer, on the other hand, will already have the tools (proper motherboard) to accommodate the newest technology, and that technology will be all you have to purchase.
Let say, you bring a Global Night computer up-to-date a year and half after the initial purchase and it costs you $1,200 total (including install). The next new Dell or Gateway that your friend is buying, with almost the same technology and performance, will cost them another $3,700 (because they will be forced to buy a whole new computer.) They will have paid a total of $7,400 in the long run. And they would have lost $2,500 by going with a conglomerate retailer. After 3 years of owning a Global Night computer who do you think is the winner?

Since launching this company, you have no idea how many times I get asked where I came up with the name Global Night. What is Global Night? Why the face of broken continents? What was your inspiration?
You see, it’s impossible for me to answer those questions quickly. To be quite honest, Global Night was not a fickle creation, or something that came to me overnight. It, seriously, is a culmination of years of thoughts, and hopes, and dreams, and nightmares. In its entirety, Global Night is a vision. It could be a movie. It could be a tale. It could simply be a feeling. Either way, I’ll do my best to literarily take you through the journey I’ve been on. Where it started and where it is going. Some may be fiction, and some might be true to the core. It no longer matters. What matters is that it’s my story… and you come along for the ride.
Here is the first installment. Stick with me.
Mark.

“Why do I feel complete?” “What is this sensation going through my hands and legs?” “I can’t remember why I’m here, and for that matter, what did I do 10 seconds ago?” As I look to my left and right nothing but white, opaque, glossy walls. My mind is telling me I should be cold, but I’m not. “Why are there no doors?” “If there are no doors, then how did I get here?”

I hear a low noise coming from behind the walls. Like thick water sloshing against it. The intensity grows greater and greater, at the same time the pressure in the room is building. My chest feels heavy. It’s getting harder to breathe. My vision is blurring, as if I’m a thousand feet under water. My eyes burn a little, but I can still see. Then suddenly, all goes quiet.

Strangely, I know to look at my hands. A single drop appears from underneath my fingernail. As I watch, the liquid becomes dense, more saturated. Then finally, it drops to the floor. As I look up, I know what I have to do.

Comic-Con was bigger and badder then ever this year, and Global Night wouldn’t have missed it for the world. It was really nice to meet so many of you, especially all of the computer junkies (like me) who hung out at the Maximum PC Gamers section the whole time.

Ironically, Global Night’s advertisement came out in Maximum PC the same day Comic-Con started. They were handing the magazines out for free. The highlight of my trip to Comic-Con came when one of you (you know who you are) came up and asked me to sign the ad. My wife made fun of me all night, but it felt really good.

Proud to announce Global Night can be seen on page 27 of the globally released magazine, Maximum PC.

When I launched this company, my wife, friends and I got together and brainstormed how we would get the Global Night name out. They shot the craziest ideas at me.

But, I’m a gamer. And I know I have preferences in the companies I choose to patronize, which got me thinking… in marketing my own company, I wanted to make sure I created the kind of advertisements I would want to see.

So many companies prey on the weak: BE COOL, BUY MY PRODUCT type of stuff. And it’s geared toward no-brainers.

But that’s not my demographic.

I’m a smart guy. And I consider my friends smart people. I value their intelligence and their opinion. So, I’m asking your input.

What sells you? What do you look for in an ad? What do you want to see, or know, in an advertisement for a Global Night computer?

Give me a good enough response and I’ll send you a free Global Night t-shirt.

I’ve got a bit of a foul mouth. I don’t like things pretty. I’ve got a definite dark side, although most people that know me see me as a really driven & dedicated, professional bloke.

This computer, in so many ways, is a reflection of me… a little dirty, a little dark… but seriously able to get shit done, and impress the hell out of you along the way.
I’m proud of it.

It’s sleek and impressive, with more guts than your average PC.

It’s the Yin & Yang of life… the face we put forward balances the one we hide. Stop hiding your other half.

Tell me: What’s your dark side?

As the face of gaming continously changes, so does the world and communication as we know it. Meet Crutix, the face of broken continents that watches you from every Global Night computer. Over time, the story of his existence will unfold.